Beginning of March in Cologne was distinguished by the largest in Europe international exhibition Hardware Fair Cologne 2012, specifically dedicated for the DIY equipment and hardware. The exhibition’s history is more than 50 years and it is held once in two years. Hardware Fair Cologne is a meeting point for first-rate producers of hardware and construction materials as well as DIY experts and consumers.
This year the exhibition had 53 500 visitors from 132 countries who came to have a look at expositions exhibited by 2665 companies from 50 countries, among them the worldwide ventilation leader VENTS.
Considering orientation of Hardware Fair Cologne 2012 to FMCG market in DIY sector, we have exhibited the domestic ventilation equipment. The corporate stand was had the same design as DIY placements in various European DIY networks and offered to the guests’ attention domestic and commercial fan models, Plastivent flat and round ductworks, ventilation grilles, access doors and auxiliary accessories for ventilation.
Except for popular in Europe VENTS domestic fans for ventilation of bathrooms, shower rooms, kitchens the company presented to the guests in Cologne the super energy saving new products – the intelligent iFan and silent fan QUIET. The intelligent iFan differs radically in its ultramodern integrated automaton that provides individual adjustments for various operating parameters and automatic control for the most comfortable microclimate in the bathroom.
Among other products in the series of the silent fan the new product QUIET is featured with extremely low noise level and energy demand 7.8 W whereas the air capacity remains up to 97 m3/h.
Both new products caught the keen interest of our guests and are likely to be in great demand at the European market, as we can judge by the positive feedbacks.
The new reversible energy saving single-room ventilators with energy regeneration TwinFresh and the energy saving single room air handling unit with heat recovery Micra 60 attracted eyes of our visitors. These models have clear consumer benefits – they not only provide quality ventilation of small premises but reduce operating expenses for ventilation equipment.
The energy-saving product series also includes the ventilator VENTS PSS-102 with solar batteries. This product was a matter of great interest among our guests.
Ventilation systems based on alternative energy sources are on the front line in all the countries due to the worldwide policy aimed at higher energy efficiency of building and premises as well as lower operating costs.
The results of the VENTS participation in Hardware Fair Cologne 2012 are more than positive – our stand attracted about 400 guests, among them the product managers from the large companies, procurement officers, DIY-experts, commercial directors and board members.
Except for participation in the exhibition the VENTS representatives had successful meeting and negotiations with large DIY players (TOOM, Pisla, Senukai, Bauhaus). These negotiations resulted in a lot of the new information about the latest changes and trends at DIY market, let determine the further cooperation development and promotion of the VENTS products.
